The world’s largest app store, Google Play is the Google’s digital distribution service. Hosting around 3 million apps in 2020, Android app store boosts 2.5 billion active Android users. With 2+ billion active monthly users, Google app store is a brand itself.

115+ billion downloads in last 12 months, are proof of growing popularity of Google android app store.

With increasing approval of Android platform worldwide, there was mounting demand that android apps deserve a separate recognition.

Moreover, mobile developers wanted to upload android apps and provide continuous support.

Over time, there has been a debate about having a consolidated platform for android applications.

There has been a discussion about having a wide community for Android front and Google didn’t disappoint.

Google app store is the place where a mobile application development company deploys android apps.

What is Google Play
What is Google Play

Google Play Statistics 2020

  • As of July 2020, Google Play has over 2.99 million apps. (AppBrain)
  • Till June 2020, about 477,000 apps in Google app store had an average rating of 4.5 out of 5 stars or higher. Around 1.36 million apps carried a rating. While approximately 1.59 million apps attained less than three user ratings. (Statista)
  • As of March 2020, more than 42000 apps were priced below $1 U.S. dollar in Android app store. (Statista)
  • Till June 2020, about 96.4% of apps on Google app store are free, higher than 91.9% of free iOS apps on Apple app store. (Statista)
  • By first quarter of 2020, about 13.56 % of all mobile apps on Google android app store were gaming apps, followed by 8.94% of education apps. (Statista)
Number of Apps in Google Play
Number of Apps in Google Play

Overview of Google Play

Introduced in 2008, Google Play is the Google’s official app store for the Android devices.

It hosts all possible apps, books, magazines, music, movies and television programs available for Android users to download.

Previously known as Android Market, Google Play also works like digital media store.

Moreover, Google Play store is also loosely called as Google app store and Google app store.

Around 96% of android apps on the Google app store are free, while remaining are available for a price.

For companies targeting large user-base, Google app store and Apple app store are important for mobile presence in 2020 and future.

Benefits of Google Play

The advantages of Google app store for mobile end-users are the following.

Benefits of Google Play
Benefits of Google Play

Let’s discuss these features of Android app store in detail now.

Paradise of Mobile users

On one hand is the platform for end-users to explore various types of content which can even be searched for.

There are several types of categories and even recommendations based on current preferences and downloads.

Users get suggestions as to the kind of mobile apps, that they may like or want to download.

The best part for users is the ranking, which is provided by other users regarding their experience with the Android app.

Mobile users can even provide their reviews and feedback.

This helps mobile apps in getting ranking from users.

In addition, it allows Google to monitor which apps are doing well.

Therefore, Google can feature these applications as trending apps on the platform.

The reason Google has such a wider audience reach is because of its market reputation.

Instead of going on dubious websites to install an app, users feel safe in knowing that the available app under Google’s platform, is secure to download and install on their smartphones.

Mobile Development & Deployment for Android

This is important to understand the other aspect here.

Google Play is also a platform for mobile developers, companies and businesses to put their app “out there”.

Once an app is out of mobile programming process, it’s time to deploy it on a platform which has wide reach to end-users.

Google app store provides its platform to anyone who wants their app to be available for download.

Deployment of android apps on the Google Play console is the other dimension that we are talking about.

Google has taken extensive measures to ensure that the deployed code for the Android apps is “clean”.

After-all, they want the available apps to have a certain level of credibility.

So, now you are aiming to get your application in front of users, after undergoing mobile app creation endeavor.

For this, separate signup and login services are available for Developers to access the platform and deploy their apps.

Instant Reliable Connection

Users believe that mobile apps available on Google Play Store are not potential threats to their mobile phones.

They reckon that there will be no viruses.

These apps will not cause any security threats to their existing data and personal information on the phone.

Google takes profound steps to ensure that the apps once deployed by the developers, goes through various tests and analytics to be gauged on different levels.

Once these apps pass the criteria, only then these can be available on Google app store.

Such is the credibility and reputation of the platform that its prestige always stays intact.

Because, Google app store only allows proper businesses, and companies to connect to their right-audience through mobile apps.

Almost Free to Play

The mechanisms of digital distribution service of Google, have been mostly on a free for end users’ model.

So, this means the majority of mobile apps on the Google android app store are free for download by users.

However, business desiring to deploy apps, must pay a one-time fee of $25 USD for creating a developer account.

Nevertheless, the condition remains that you need to maintain quality of your code.

So that your app is free from all drawbacks, that can red-flag it as per Google play console’s standards.

Share of Free and Paid Apps in Google Play
Share of Free and Paid Apps in Google Play

Conclusion

In today’s ever-changing world, it’s all about giving users choices as per their requirements.

Having a certain credibility to be ranked 4 stars or above, developing a certain momentum that carries your app towards a higher ROI stream, and sustaining your business are some of the goals that all companies want to achieve.

When you put yourself out there by opting for android development for your app, you want to make sure that you get all the tick marks and pass the test of creating a high-quality app in all standards.

As a result, Google app store is the ultimate platform for bringing users closer to what they need from businesses.

Furthermore, android app store will continue on same lines for years to follow.

Are you are looking to develop, deploy or upgrade an app on Google Play?

Techliance can help you achieve that without any hiccups along the way.

Contact us today to refine your app idea and transform it into reality.

Want to Develop and Deploy a Mobile App on Google Play
Want to Develop and Deploy a Mobile App on Google Play

Google Play FAQs

What is Google play and how does it work?

Pre-installed app store on Android devices, Google Play is the digital distribution service by Google.

This gives users access to content on the Google app store.

It hosts apps, books, magazines, music, movies, and TV programs.

Is Google Play free?

Yes, Google Play is free for users.

The reader app of Google Play Books is free. It allows you to download few books and magazines for free, to read later or print.

Google Play Music is also free, but you are limited to using radio stations (with ads). You can listen to personally uploaded music without ads though.

Google Play Movies & TV provides programs on upfront rent or purchase model.

Do you need an account to use Google Play?

Yes, you need to login to our Google account in order to download apps and games from Google Play.

When you open Google Play, it asks you to login or create a Google account.

Sign-in or register a Google account to get the most from your Android device.